Our best selling matcha from Uji, Kyoto. Start here if you are new to matcha. Low bitterness with some umami and a super smooth mouthfeel. Versatile enough for lattes and tea.
Reviews
4.8
142 ratings
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It still comes from Amazon
I went to Naoki's website to order because I didn't want to support the elephant in the room, Amazon. However, when the matcha was shipped to me, I saw that it was shipped from an Amazon warehouse. (big surprise) It actually cost me a tad bit more to purchase directly from Naoki but I was willing to pay that difference like I said, to avoid using Amazon. Live and learn. :/
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Walter · June 18, 2026
Im not the specialist on Matcha, but I really like it. I dont like if the matcha have been added with amy flavor or sweetener. Using my almost wornout matcha whisk, its still give me good taste and texture.
Syazwan · May 22, 2026
The best out there
This matcha is incredibly smooth and well-balanced. It has a naturally creamy texture with a rich, vibrant flavor that isn’t bitter at all. Perfect for lattes or straight matcha—it blends beautifully and delivers a clean, high-quality taste every time.