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Cool violet pigments neutralize brassy and yellow tones for vibrant color
Keratin-safe formula preserves hair strength and texture
Sulfate-free and silicone-free to prevent buildup and strip natural moisture
Botanical and mineral-inspired ingredients protect against environmental stressors
UV protection from sunflower seed extract helps maintain color brilliance
Summarized by Shop
Cool Tones, Calm Mind
Purple shampoo cleanses with cool violet pigments that neutralize unwanted brassy and yellow tones in blonde, silver or lightened brunette hair. Purple shampoo is a color, hair extension, & keratin safe formula designed to purify without disruption- gently removing impurities while replenishing essential moisture.
