Our semi-permanent pillar box red hair dye will be sure to re-light your fire! This iconic shade has stood the test of time as it was a part of our original collection from 1977. Fire is a vivid and bold shade that is reserved for the brave.
To achieve optimal results, we recommend lightening your hair to a level 9 or 10 (blonde) before
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awesome brand!!!! super caring and sweet and delivered quickly and included freebies! i will definitely be ordering again!