Classic

This might be the MINTIEST toothpaste that’s ever graced my mouth and I love it. Other big-name brands do their job, but often feels like there’s still a lingering coat of old breath and trapped food under the short-lasting refreshment. Before’s toothpaste is truly a leap above the conventional competition, and feels worth every penny for a locally-made brand. Oh, and the tube is recyclable too?!

Wonderful surprise to a sceptic

After years of big name, brand toothpaste decided to give this a go as part of the bi Canadian movement. I was a bit sceptical but what a surprise. Lovely packaging. Comes out easily. Taste great and does the job. Couldn’t be happier. I’m a customer going forward for sure.

Great Toothpaste

I have recently been converted to Before Toothpaste on recommendation from my son. We both suffer from canker sores and he started using your toothpaste due to no SLS. I tried a couple, sensitive & whitening, and am converted. I honestly believed it has helped. My latest purchase was for a couple tubes to put in my son’s Christmas stocking.