Blubber01

I bought this bag for outings with my kids- something to keep our drinks and snacks cold that wouldn’t weigh me down and get in the way of the fun. It has actually far exceeded my expectations! The Riled Blubber01 is a huge upgrade from my old, worn hard-case cooler. It’s soft and packs easily, of course, and the mesh support on the back makes it super comfortable to wear, even on long hikes! I’m on the smaller side, so I was worried it would feel big and bulky on me but it’s actually shockingly small for how much it holds! It’s narrow, allowing me full range of motion. The mesh back support is so comfy and breathable. the whole thing is waterproof and super easy to clean. While all the other parents at the soccer game are getting sweaty lugging around their big, trendy Y*** coolers, I’m skipping by them with my Blubber Cooler backpack! The best part is that I can easily grab a drink without even taking it off my back. It has pockets for all our sunblocks, sunglasses, wallet, etc. I don’t need another bag! Bonus that it comes with perfectly sized ice packs that I can reuse for my kids lunch boxes between adventures. I am asked about it every time I use it and I recommend it to everyone! Best cooler ever!

Bought Bubbler as a birthday present for husband. He loves the versatility - a great all around drinks carrier!

Love our keeper of the cold ones! Most backpacks are uncomfortable and bulky, this is easy to wear all day kayaking or to kids sporting events. Very thoughtful design down to the last detail.