Matte liquid formula swipes on easily for a smooth, no-budge, no-smudge finish
High-pigment color delivers bold, buildable coverage in one swipe
Vegan and cruelty-free formulation for ethical beauty choices
Long-lasting wear keeps eyes vibrant throughout the day
Easy to apply with fingers or tools for personalized application
Summarized by Shop
THIS IS: A powerful, one-swipe punch of liquid eye color that delivers bold, buildable pigment. WHY YOU WANT IT: The matte liquid formula swipes on easily for a smooth, no-budge, no-smudge finish. P.S.: All about-face products are 100% vegan and cleanly-formulated.
Product Form
Liquid
Finish
Matte
Color
Brown (Chocolate Brown)
Coverage Level
High coverage
Volume
0.15 fl oz (4.5 ml)
Certifications
Vegan, Cruelty-free
Summarized by Shop
4.8
1.1K ratings
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Amazing color. Love the ease of applying them on my eyes. Would recommend to everyone. I need to play with them to look like the models in the ads.
S
Sandy · 5 days ago
Amazing every day shadow
This is becoming my go to shade, I got the colour driftwood and on me it turns a beautiful neutral Heather Grey shade. I swipe it on, buff it out at,the edges and it stays all day even with my oily eyelids and no creasing or weird cracking either! Love love love and i DEFINITELY need to get the other new shades thatd have come out!!
O
Olivia · July 28, 2026
Love these!
I have never been a matte liquid eyeshadow person, but I took the plunge and got some (i had a previous bad experience with another brand). These are amazing. Nice neutral colors, which I appreciate since I am not the bright colors type. I love that neutral colors are available. They go on smoothly and satay on all day. I also recommended these to a friend of mine who is a make up artist for films since she's always on the hunt for neutral mattes. Thank you again and I really appreciate these. I bought some more!