The colors are 10 out of ten. Love the sparkly shimmers and the pigmented mattes. Had to take off a star cuz this creased on me terribly. Not just the mattes which is unusual but my hooded oily lids literally ate the shimmers away mear hours after application and that's with my UD primer. By the end of an eight hour work day there was barely anything left..I'll def try it with other eye primers tho cuz like I said this color story is absolutely stunning!